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The change you want can start today.
It's people who change people.
Maybe there's something you've wanted to change for a while. A decision you keep putting off. A situation that keeps coming back. The feeling of being stuck, of not really expressing your potential, or of knowing there might be a different way to live what you're facing today. Imagine what could happen if you started the change you want right now. If you feel your moment has come, I'd be glad to walk this path with you.
What Is Neuro Linguistic Programming (NLP)
6 min · NLP, Communication, Coaching
Discover what Neuro Linguistic Programming (NLP) is, who invented it, and how it works according to Giovanni Ceroni's method in "The Invisible Blade".
ReadThe Fundamental Presuppositions of NLP
5 min · NLP, Communication, Coaching
Discover the fundamental presuppositions of Neuro Linguistic Programming according to Giovanni Ceroni: from the map to the territory, from feedback to value.
ReadThe Map Is Not the Territory
5 min · NLP, Communication, Coaching
What "the map is not the territory" means in NLP: how deletion, generalization and distortion build our subjective experience.
ReadWhat Is an Internal State
5 min · NLP, Communication, Coaching
Discover what an internal state is in NLP: the four components (physiology, focus, representations, dialogue) and how to change it.
ReadThe Four Stages of Learning
4 min · NLP, Communication, Coaching
Discover the four-stage learning model: unconsciously incompetent, consciously incompetent, consciously competent, unconsciously competent.
ReadThe Growth Ladder
6 min · Communication, Coaching, Emotions
What the learning plateau is and how to overcome it with deliberate practice: the growth ladder model explained by Giovanni Ceroni.
ReadThe Effective Study Method
5 min · NLP, Communication, Coaching
Giovanni Ceroni's three-stage study method: skim reading, analytical reading, mind maps and self-testing to turn information into competence.
ReadConcentration Techniques
5 min · Coaching, Emotions, Decisions
Giovanni Ceroni's concentration techniques: color visualization, box and 4-7-8 breathing, centering, body scanning and sensory focusing.
ReadAtomic Habits: Small Steps, Big Results
5 min · NLP, Coaching, Emotions
How to build new habits and drop limiting ones: the cue-craving-response-reward cycle and the four laws of behavior change.
ReadThe Carriage Metaphor
5 min · NLP, Communication, Coaching
Gurdjieff's carriage metaphor applied to NLP: body, horses, coachman and passenger as a map for understanding the person.
ReadHow the Brain Works
5 min · Emotions, Decisions, Learning
How the brain works according to Giovanni Ceroni: System 1 and System 2, the amygdala and prefrontal cortex, and why change is so exhausting.
ReadWhat Are Heuristics
5 min · Communication, Coaching, Emotions
What heuristics are, the main ones (anchoring, scarcity, social proof, availability) and how to recognize them in your everyday decisions.
ReadWhat Are Cognitive Biases
5 min · Coaching, Decisions
What cognitive biases are, the main ones (confirmation, anchoring, optimism, Dunning-Kruger) and how to defuse them with targeted questions.
ReadCompulsive Buying
5 min · NLP, Coaching, Emotions
Why compulsive buying happens, which cognitive biases fuel it, and the NLP questions to defuse it, according to Giovanni Ceroni.
ReadImpostor Syndrome
5 min · NLP, Coaching, Emotions
What impostor syndrome is, which cognitive biases fuel it, and Giovanni Ceroni's NLP questions for recognizing and overcoming it.
ReadThe Three Gates of Communication
6 min · NLP, Communication, Emotions
What the Three Gates are in Giovanni Ceroni's NLP: the instinctive, emotional and cognitive gate, and why effective communication always starts there.
ReadOpening the Three Gates in Communication
5 min · NLP, Communication, Coaching
How to apply the Three Gates model in real communication: the
ReadEmotions in NLP
5 min · NLP, Communication, Coaching
How emotions work according to NLP: visualization, the space between cause and effect, and the first technique for changing a limiting memory.
ReadEmotional Granularity
5 min · NLP, Communication, Coaching
What emotional granularity is and why naming emotions precisely changes your internal state: Giovanni Ceroni's table of empowering formulations.
ReadMusic, Light and Scents as Regulators of Internal State
6 min · NLP, Communication, Coaching
How music, light, scents and silence shape neuro-hormonal state according to Giovanni Ceroni, with examples for activation and calm.
ReadRussell's Circumplex: the Map of Emotions
5 min · NLP, Communication, Coaching
What Russell's circumplex (Circumplex Model of Affect) is: valence and arousal as the coordinates of emotion, and how NLP transforms them.
ReadInternal Dialogue
6 min · NLP, Communication, Coaching
What internal dialogue is according to Giovanni Ceroni: how it works, why it limits us, and the NLP techniques to interrupt it and turn it into an ally.
ReadEffective Communication
6 min · NLP, Communication, Coaching
What effective communication means according to NLP: the three verbal, paraverbal and non-verbal channels, and why responsibility always lies with the speaker.
ReadRepresentational Systems
5 min · NLP, Communication, Coaching
What representational systems are in NLP: visual, auditory, kinesthetic and digital auditory, with example phrases and non-verbal signals.
ReadEye Accessing Cues in NLP
6 min · NLP, Communication, Coaching
What eye accessing cues are in Bandler and Grinder's NLP: visual, auditory, constructed and remembered kinesthetic, and how to calibrate them.
ReadWhat Are Metaprograms
6 min · NLP, Communication, Coaching
What metaprograms are in Giovanni Ceroni's NLP: Away From/Toward, Internal/External Reference, General/Specific, Sameness/Difference.
ReadQualities of a Good Communicator
4 min · NLP, Communication, Coaching
The five skills of an effective communicator according to Giovanni Ceroni: responsibility, uptime, listening, congruence and communicative flexibility.
ReadWhat Is Calibration
5 min · NLP, Communication, Coaching
What calibration is in Giovanni Ceroni's NLP: the state of uptime, the seven planes of calibration, and the most common mistakes to avoid.
ReadRapport
5 min · NLP, Communication, Coaching
What Rapport is in Giovanni Ceroni's NLP: pacing physiology, voice and words, mirroring, matching, and how to test attunement with someone.
ReadThe Agreement Frame in NLP Coaching
4 min · NLP, Communication, Coaching
What the agreement frame is in coaching according to Giovanni Ceroni: how to build a clear, shared pact with a client from the very first session.
ReadWords and Biochemistry
5 min · Communication, Coaching, Emotions
How words shape brain biochemistry according to Giovanni Ceroni: linguistic micro-threats, pre-frame, and the linguistic recalibration table.
ReadWords to Avoid in Communication
5 min · NLP, Communication, Coaching
Words to avoid according to Giovanni Ceroni's NLP: why
ReadThe Feedback Sandwich
5 min · NLP, Communication, Coaching
What the feedback sandwich is in Giovanni Ceroni's NLP: the three layers for giving effective feedback that opens gates instead of closing them.
ReadThe Blind Spot
5 min · NLP, Communication, Coaching
What the blind spot is according to Giovanni Ceroni: the distance between intention and impact, and why only feedback can make it visible and negotiable.
ReadThe Emotion Abacus
5 min · Emotions, NLP, Coaching
Move past 'I feel bad' to a precise emotional vocabulary — the first step for real self-regulation. Giovanni Ceroni's emotion abacus, based on Plutchik and Ekman.
ReadCommunicating Is Not Informing
6 min · Communication, NLP, Coaching
Why communicating doesn't mean informing according to Giovanni Ceroni: attitude, impact, and the gap between intention and what actually lands.
ReadHandling Questions and Objections in Public Speaking
6 min · Communication, Coaching
How to turn questions and objections into allies of communication: Giovanni Ceroni's five-step structure and the concept of cognitive alliance.
ReadAudience Responsibility and Composition
6 min · Communication, Coaching
How to recognize and handle the seven types of audience according to Giovanni Ceroni, and how to use questions to effectively steer a communication.
ReadWhat Are Submodalities
6 min · NLP, Emotions, Decisions
What submodalities are in Giovanni Ceroni's NLP: analog and digital, visual, auditory and kinesthetic categories, and how to use them for change.
ReadPhysiology and Mood Management
6 min · Emotions, Coaching, NLP
How to manage mood through physiology according to Giovanni Ceroni: the superhero posture, the smiling technique, and the empowering virtuous cycle.
ReadMental Focus
6 min · Decisions, Coaching, Emotions
What mental focus is according to Giovanni Ceroni: the Reticular Activating System, what/how questions, and how to consciously direct your own state.
ReadWhat Is an Anchor and How Anchoring Works
7 min · NLP, Emotions, Coaching
What an anchor is in Giovanni Ceroni's NLP: Pavlov's conditioning, the emotional peak, and the three keys to creating an effective empowering anchor.
ReadThe Change Process Model
5 min · Coaching, NLP, Decisions
How a change intervention is structured in Giovanni Ceroni's NLP: from Rapport to future pacing, through current state and desired state.
ReadEmpowering and Limiting Anchors in NLP
5 min · NLP, Emotions, Coaching
What limiting anchors are and the principle of Collapsing Anchors according to Giovanni Ceroni: how they form and why they need investigation.
ReadWhat Is Reframing
6 min · NLP, Emotions, Decisions
What reframing is in Giovanni Ceroni's NLP: meaning reframing and context reframing, and why changing meaning changes mood.
ReadGeneralizations, Deletions and Distortions
8 min · NLP, Communication, Decisions
How the mind builds its own map of the world through generalizations, deletions and distortions, according to Giovanni Ceroni's NLP.
ReadWhat Is the Milton Model
7 min · NLP, Communication
What the Milton Model is in Giovanni Ceroni's NLP: presuppositions, linguistic ambiguities, and Milton Erickson's artfully vague language.
ReadWhat Is the Meta Model
7 min · NLP, Communication
What the Meta Model is in Giovanni Ceroni's NLP: how precise questions recover structure and meaning from language, from Bandler and Grinder to Chomsky.
ReadThe Double Track of Language
5 min · NLP, Communication
How to use the Milton Model and Meta Model together according to Giovanni Ceroni: the Rapport-Milton-Meta-Milton sequence and when to choose one or the other.
ReadLanguage at Work and in Leadership
5 min · Communication, Coaching, Decisions
How to apply the Milton Model and Meta Model at work and in leadership according to Giovanni Ceroni: managing resistance, meetings and feedback.
ReadPersuasive Communication in Sales and Negotiation
5 min · Communication, Decisions, Coaching
How to use the Milton Model and Meta Model in sales according to Giovanni Ceroni: distinguishing stated objections from the real obstacle to a decision.
ReadHandling Negotiation and Conflict with NLP
5 min · Communication, Coaching, NLP
How to handle negotiations and conflict according to Giovanni Ceroni: recognizing the closed gate, using the Meta Model and reframing to reopen it.
ReadLanguage in Relationships and with Yourself
6 min · Communication, Emotions, Coaching
How to apply the Milton Model and Meta Model in relationships, parenting and internal dialogue, according to Giovanni Ceroni's NLP.
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